Storytelling Pt. 2

Hello, I’m Tom Scholl, Chief Marketing Officer of LivePicture.

My team asked that I begin a blog. I’ve been writing marketing content (used to be called copywriting) for over 50 years. It should be easy…..


I thought.







Pick a subject and have at it.









But what subject? Should our first blog be about gaining attention with a nine-foot video wall? Ways to use AR / VR / AI – technology to help trade show exhibitors. But that’s just the media we use to carry stories.











Wait a minute! Stories! We’re storytellers. Often, the old-fashioned kind. Maybe we should start there. Our first blog should be about the art of storytelling


Interested? Come on in.

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